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	<title>The 2020 Vision of Marketing</title>
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	<description>A focus on purpose.</description>
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		<title>The 2020 Vision of Marketing</title>
		<link>http://denisewymore.wordpress.com</link>
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		<title>Need a new title?</title>
		<link>http://denisewymore.wordpress.com/2012/01/13/need-a-new-title/</link>
		<comments>http://denisewymore.wordpress.com/2012/01/13/need-a-new-title/#comments</comments>
		<pubDate>Fri, 13 Jan 2012 18:13:17 +0000</pubDate>
		<dc:creator>Denise Wymore</dc:creator>
				<category><![CDATA[just for fun]]></category>

		<guid isPermaLink="false">http://denisewymore.wordpress.com/?p=1690</guid>
		<description><![CDATA[I love it when I hear a company that has had some fun with business titles. No more Marketing Coordinator for CU SWAG (for example) how about Cultivator of Brands. Then I remembered how YOU can create a new title for yourself that&#8217;s fun and easy. 1. Tell me what your favorite Halloween costume was [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=denisewymore.wordpress.com&amp;blog=2848557&amp;post=1690&amp;subd=denisewymore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>8</slash:comments>
	
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		<title>Good Profit. Bad Profit.</title>
		<link>http://denisewymore.wordpress.com/2012/01/02/good-profit-bad-profit/</link>
		<comments>http://denisewymore.wordpress.com/2012/01/02/good-profit-bad-profit/#comments</comments>
		<pubDate>Mon, 02 Jan 2012 20:19:45 +0000</pubDate>
		<dc:creator>Denise Wymore</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://denisewymore.wordpress.com/?p=1686</guid>
		<description><![CDATA[In 2006 Fred Reichheld, author of The Ultimate Question: Driving Good Profits and True Growth wrote: CEOs regularly announce ambitious growth targets, then fail to achieve them. The reason? Their growing addiction to bad profits. These corporate steroids boost short-term earnings but alienate customers. They undermine growth by creating legions of detractors &#8211; customers who [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=denisewymore.wordpress.com&amp;blog=2848557&amp;post=1686&amp;subd=denisewymore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Why You Don&#8217;t Need a Tagline&#8230;.</title>
		<link>http://denisewymore.wordpress.com/2011/12/27/why-you-dont-need-a-tagline/</link>
		<comments>http://denisewymore.wordpress.com/2011/12/27/why-you-dont-need-a-tagline/#comments</comments>
		<pubDate>Tue, 27 Dec 2011 22:19:19 +0000</pubDate>
		<dc:creator>Denise Wymore</dc:creator>
				<category><![CDATA[differentiation]]></category>
		<category><![CDATA[modern marketing]]></category>
		<category><![CDATA[Question Everything]]></category>

		<guid isPermaLink="false">http://denisewymore.wordpress.com/?p=1680</guid>
		<description><![CDATA[Now that I&#8217;m back in marketing as a full-time employee, there&#8217;s pressure on me to come up with a snappy tagline for the credit union. It&#8217;s a fact that there have been taglines so clever they have boosted sales, enhanced reputations, and found their way into popular culture. According to that fount of knolwedge Wikipedia &#8220;A tagline [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=denisewymore.wordpress.com&amp;blog=2848557&amp;post=1680&amp;subd=denisewymore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>5</slash:comments>
	
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		<title>Wheels on Luggage and other moments of &#8220;duh&#8221;</title>
		<link>http://denisewymore.wordpress.com/2011/12/27/wheels-on-luggage-and-other-moments-of-duh/</link>
		<comments>http://denisewymore.wordpress.com/2011/12/27/wheels-on-luggage-and-other-moments-of-duh/#comments</comments>
		<pubDate>Tue, 27 Dec 2011 21:37:14 +0000</pubDate>
		<dc:creator>Denise Wymore</dc:creator>
				<category><![CDATA[Brain Storming]]></category>
		<category><![CDATA[just for fun]]></category>

		<guid isPermaLink="false">http://denisewymore.wordpress.com/?p=1676</guid>
		<description><![CDATA[If the caveman invented the wheel &#8211; why did it take us so long to put them on luggage? One might also ask &#8211; &#8220;If Hallmark invented the greeting card why did it take them so long to sell them &#8220;postage paid?&#8221; You may go back to work now. Thanks for listening. &#160;<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=denisewymore.wordpress.com&amp;blog=2848557&amp;post=1676&amp;subd=denisewymore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>A Friendly Message to Vendors</title>
		<link>http://denisewymore.wordpress.com/2011/12/21/a-friendly-message-to-vendors/</link>
		<comments>http://denisewymore.wordpress.com/2011/12/21/a-friendly-message-to-vendors/#comments</comments>
		<pubDate>Wed, 21 Dec 2011 18:27:02 +0000</pubDate>
		<dc:creator>Denise Wymore</dc:creator>
				<category><![CDATA[bitching]]></category>

		<guid isPermaLink="false">http://denisewymore.wordpress.com/?p=1674</guid>
		<description><![CDATA[If you want my business: DON&#8217;T leave me a cold call email message with your pitch asking ME to call YOU back. DO &#8211; woo me. Send me something fun in the mail. DON&#8217;T schedule a WebEx meeting with me and then bore me with your slides with phrases like &#8220;Drive results with highly targeted [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=denisewymore.wordpress.com&amp;blog=2848557&amp;post=1674&amp;subd=denisewymore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>6</slash:comments>
	
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		<title>Top Five Worst Policies/Practices in Credit Union Land</title>
		<link>http://denisewymore.wordpress.com/2011/12/20/top-five-worst-policiespractices-in-credit-union-land/</link>
		<comments>http://denisewymore.wordpress.com/2011/12/20/top-five-worst-policiespractices-in-credit-union-land/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 23:02:03 +0000</pubDate>
		<dc:creator>Denise Wymore</dc:creator>
				<category><![CDATA[bitching]]></category>
		<category><![CDATA[lack of trust]]></category>

		<guid isPermaLink="false">http://denisewymore.wordpress.com/?p=1671</guid>
		<description><![CDATA[I heard of a &#8220;policy&#8221; today at a credit union (not mine) and it got me thinking about how these crazy rules come to fruition. Is it a cost savings driving the insanity? Or a lack of trust? Just plain mean? Here are the top five that come to mind as kinda dumb. Feel free [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=denisewymore.wordpress.com&amp;blog=2848557&amp;post=1671&amp;subd=denisewymore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://denisewymore.wordpress.com/2011/12/20/top-five-worst-policiespractices-in-credit-union-land/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
	
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		<title>R &amp; D: Rip off and Duplicate</title>
		<link>http://denisewymore.wordpress.com/2011/12/14/r-d-rip-off-and-duplicate/</link>
		<comments>http://denisewymore.wordpress.com/2011/12/14/r-d-rip-off-and-duplicate/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 18:38:23 +0000</pubDate>
		<dc:creator>Denise Wymore</dc:creator>
				<category><![CDATA[Inspiration]]></category>

		<guid isPermaLink="false">http://denisewymore.wordpress.com/2011/12/14/r-d-rip-off-and-duplicate/</guid>
		<description><![CDATA[Credit union marketers are notorious for R &#38; D. Rip off and Duplicate. And I&#8217;m proud to say I have done just that in my new job. Here are the events leading up to my crime. First, a dear friend of mine, one Miss Charlotte Nemec of Spokane Federal Credit Union shared her credit union [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=denisewymore.wordpress.com&amp;blog=2848557&amp;post=1656&amp;subd=denisewymore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>9</slash:comments>
	
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			<media:title type="html">rules of rnd.002-001</media:title>
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		<title>I couldn&#8217;t resist. Thanks Ellen.</title>
		<link>http://denisewymore.wordpress.com/2011/11/09/i-couldnt-resist-thanks-ellen/</link>
		<comments>http://denisewymore.wordpress.com/2011/11/09/i-couldnt-resist-thanks-ellen/#comments</comments>
		<pubDate>Wed, 09 Nov 2011 18:11:39 +0000</pubDate>
		<dc:creator>Denise Wymore</dc:creator>
				<category><![CDATA[just for fun]]></category>

		<guid isPermaLink="false">http://denisewymore.wordpress.com/?p=1595</guid>
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		<slash:comments>0</slash:comments>
	
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		<title>Join the CU Revolution</title>
		<link>http://denisewymore.wordpress.com/2011/11/09/join-the-cu-revolution/</link>
		<comments>http://denisewymore.wordpress.com/2011/11/09/join-the-cu-revolution/#comments</comments>
		<pubDate>Wed, 09 Nov 2011 17:34:19 +0000</pubDate>
		<dc:creator>Denise Wymore</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://denisewymore.wordpress.com/?p=1591</guid>
		<description><![CDATA[<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=denisewymore.wordpress.com&amp;blog=2848557&amp;post=1591&amp;subd=denisewymore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>2</slash:comments>
	
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		<title>Enough said.</title>
		<link>http://denisewymore.wordpress.com/2011/11/09/enough-said/</link>
		<comments>http://denisewymore.wordpress.com/2011/11/09/enough-said/#comments</comments>
		<pubDate>Wed, 09 Nov 2011 17:03:46 +0000</pubDate>
		<dc:creator>Denise Wymore</dc:creator>
				<category><![CDATA[Bank Fees]]></category>
		<category><![CDATA[Inspiration]]></category>

		<guid isPermaLink="false">http://denisewymore.wordpress.com/?p=1583</guid>
		<description><![CDATA[<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=denisewymore.wordpress.com&amp;blog=2848557&amp;post=1583&amp;subd=denisewymore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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