“Here’s a giant block of whatever is most difficult for you to carry, and trust me on this, you’ll carry it more times than you can count, until you decide that’s exactly what you want to do most, and then it won’t weigh a thing anymore.”
– Brian Andreas
Mark bought me a collection of Brian Andreas’ Storypeople years ago. And I read this one every day for months trying to figure out what it meant. I even emailed Brian – the artist – and told him this was my favorite and I wasn’t really sure why – but it spoke to me.
Brian emailed me back (I was thrilled) and told me that after reading my blog and checking out my website that he thought I was a cheerleader for passion and commitment, and that’s harder than being ordinary. Sometimes it feels like a curse.
Next month I celebrate 31 years in the credit union movement. There were times when I would get so frustrated with the wacky name changes, unnecessary mergers, political b.s., I just wanted to bail and work for Starbucks. Credit unions have become my family, albeit a big dysfunctional family. And like family, they continue to support me and love me, and accept my foibles, and let’s face it, like the Mafia, it’s hard to leave.
So, I decided to embrace my gift and to go back where I started – working for a credit union.
I am excited to announce that I am the new VP Marketing for Del Norte Credit Union in Santa Fe, New Mexico!!! For those of you who’ve known me forever, you can appreciate the magic of those two things. To live in the Land of Enchantment full time and to have the opportunity to work for an amazing credit union – developing their brand and fine tuning their target audience…well, it doesn’t weigh a thing anymore.
My Nana told me that God gives every child a gift and it is our duty (and here she pointed her finger at me) to figure out what that is and to give it back to the world.
I hope my Nana is watching.
19 comments
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May 11, 2011 at 9:08 am
Sasha Kemble
Congratulations, Denise! That sounds like an amazing opportunity (and perfect for you, to boot!).
I really appreciate that quote from Brian Andreas as well, it’s something I am learning. It’s amazing how exhilerating it can be to open one’s self up to that which is hard for us to carry…
May 11, 2011 at 9:08 am
Sara Dyer
Congrats on the move Denise, I’m excited to see this next chapter in your life 🙂
May 11, 2011 at 12:50 pm
Andy Janning
I’m so happy for you! If the credit union world was a big sit-down dinner party, you’d be at the head of the grown-ups table. You’ve been an inspiration to me and countless others over the years, and I’m over the moon that you’re working for a credit union once again.
Shine on, you crazy diamond…
May 12, 2011 at 3:11 am
Bob Parris
Great move! You can accomplish more at the credit union level than at the league level. It’s where the doers are separated from the talkers, and you are a doer. So what are you going to do first to rev the new place up and get it rolling in the right direction?
May 12, 2011 at 4:57 am
Mark Arnold
Denise,
Congratulations! What an asset you are to the entire credit union movement (and by the way, I love the mafia comparison). I can’t wait to see what amazing things you will do with Del Norte Credit Union. With your arrival, they are about to change forever. I wish you nothing but the best.
Mark
May 12, 2011 at 10:53 am
Denise Wymore
Thanks everyone for the kind comments. I am very excited for this opportunity. I promise to practice what I preach – that brand is not your advertising, it’s your reputation.
Del Norte has a wonderful reputation already – so this is going to be fun!
Stay tuned.
May 13, 2011 at 6:20 am
Glenn Coble
I hope you are not giving up on spreading the word through public speaking engagements, you are too good at that to stop. I disagree with Andy. I think you are the head of the children’s table. Most of the “grown-ups” that I know have their heads up their… have lost their creativity and freedom. Maybe that’s why I’ve had 21 jobs in my life. I’ve love them all for a while.
Here is my quote for you today: “Do what you love, love what you do, leave the world a better place and don’t pick your nose.
– Jeff Mallett
Good luck my hero!
May 13, 2011 at 7:42 am
Denise Wymore
Glenn,
You always know the right things to say. I’m happy to report that I will still be available for public speaking. In fact, I’m going to be teaching at the Southwest CUNA Management School this year!
I do love what I do – and try not to pick my nose in public.
May 13, 2011 at 1:19 pm
Dale Pierce
Good luck, Denise. You will do great things for them. I hope to see you in NM soon. Knock down the tables!
May 13, 2011 at 4:28 pm
Scott Hastings
Great news for New Mexico’s credit unions!!
May 14, 2011 at 9:49 pm
Raylene Moore
Hey Sweets! Congratulations to Del Norte…and so happy for you!! Sounds like a great partnership! Had fun catching up on your blog tonight. I always love your perspective! Hope all is well with you!
May 15, 2011 at 6:22 am
Julie Ferguson
Denise! You go, girl! Super excited for you and thrilled that you will still be at the Fall Leadership Conference in September. Let’s hang at the bar and have martini’s to celebrate! Congrats.
May 15, 2011 at 6:55 pm
T J Griffith
Lovely to meet you and Mark today, and to fall in love with “Buddy”/Dexter. What a sweetheart he is and I love the video.
Sorry to say I don’t tweet…yes, I have an account…no, I just don’t want to get started with it. But you have my email now….feel free, and I look forward to getting to know you as neighbors and friends here in Cochiti.
We will do dinner soon….I have a few trips first, but you are on my agenda.
Kind regards,
T J
May 16, 2011 at 6:58 pm
Cece
Yay, yay, and YAY!!!!! Exciting stuff, and so funny that I haven’t been on here in what feels like forever, am in the air (feeling like you of the past) catching up on things, and see this fun. Congrats! We need to pick a CL date. 🙂
May 17, 2011 at 6:59 am
amandathomaswrites
First of all – I wanted to tell you how proud I am of you knowing what your true purpose is in life. Most people don’t aspire to know or seek out what theirs is, but I know you know without a doubt that you are a credit union champion.
Second of all – CONGRATULATIONS on the new position! I look forward to seeing all of the cool stuff you’re going to do. Welcome back to Credit Union Employee Land!
May 17, 2011 at 2:57 pm
Clarissa@Elevate Media
Congratulations! I look forward to meeting you soon. You have a wonderful following of people that praise and appreciate you. Although I have not yet met you, I see that you are passionate about what you do. It will be great to work with you and Del Norte Credit Union.
May 17, 2011 at 4:02 pm
Beth Zimmerman
Congrats my friend. You are so right about the wacky name changes and the mergers being so annoying. Your family doesn’t change names unless of course there is a girl who gets married and then not always either. I hope Del Norte Credit Union never changes their name or we might lose you to Starbucks and the credit union movement would be a hole lot less boring without you. On the other hand they couldn’t change their name because your the marketing director and you get to approve stuff like this.
May 18, 2011 at 12:14 pm
Matt Monge
Denise, congrats! You know that I think you rock already, so I won’t prattle on about it here. You continue to rock!
May 23, 2011 at 8:56 am
MB
Yay! Happy you are happy but we miss you! At least this week we have Mr. Dexter in-house while you are on vacation (or are you?).
My favorite Andreas saying has always been:
If you hold on to the handle, she said, it’s easier to maintain the illusion of control. But it’s more fun if you just let the wind carry you.